UNUM Case Study

UNUM Case Study


How Positive Adventures Turned a Corporate Social Responsibility Event Into the Highlight of Unum’s National Sales Conference


The Goal

When Unum gathered their top performing sales professionals together for their national sales conference they sought to provide them with an unforgettable volunteer experience. They came to Positive Adventures with the following goals:
  • Plan and execute a fun, engaging corporate social responsibility event
  • Manage a team of 150 high-performing individuals
  • Stay within budget and coordinate all project planning

The Event

unum_3We partnered with the Boys and Girls Club of Cathedral City to create projects that would have a life-long impact on their facility. With the proper support Unum volunteers were able to accomplish the following in just four hours:
  • Install a playground
  • Paint two murals
  • Install a basketball court
  • Revamp a garden
  • Renovate a teen center 

How We Did It

unum_4Working with our local non-profit partners we were able to craft an event that would make a lasting impact on the community and would keep all team members engaged throughout a four-hour event. To ensure the event went off without a hitch we:
  • Held monthly phone calls detailing budget and project updates
  • Coordinated with various project vendors to set up a safe and productive environment for all volunteers
  • Fostered an environment that motivated highly competitive individuals


  • Attendees listed the event as the highlight of their conference
  • The project was executed to perfection leaving a last impact on the Boys and Girls Club of Cathedral City

Let's make the most out of your CSR event. Request a Proposal

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